Checklist: A Comprehensive List Of 40+ Steps To Successfully Launch A New Website, Online Store, or Do A Site Refresh

Whether I’m launching a website on a new domain or relaunching a client website, there are a number of steps that I take to ensure that the site is properly launched and fully accessible to users and search engines. I will mention some examples of plugins or applications in the following article, but this is not a platform-specific article. This article assumes that you’ve built the site locally or on a staging area and are

Rewind: How to Automatically Backup Your Shopify or Shopify Plus Store

The last couple of weeks has been quite productive with a fashion industry client that we’re launching a direct-to-consumer site for. This is the second client we’ve assisted with Shopify, the first was a delivery service. We helped this client build and brand a company, developed their product and marketing strategy, built their Shopify Plus site, integrated it to their ERP (A2000), integrated Klaviyo for our SMS and email messaging, integrated a helpdesk, shipping, and

How to Secure WordPress in 10 Easy Steps

Do you know that over 90,000 hacks are attempted each minute on WordPress sites globally? Well, if you own a WordPress-powered website, that stat should worry you. It doesn’t matter if you are running a small-scale business. Hackers don’t discriminate based on the size or importance of the websites. They are only looking for any vulnerability which can be exploited to their advantage. You may be wondering – why do hackers target WordPress sites in

How to Plan Your New Web Site

We’ve all been there… your site needs a refresh. Either your business has rebranded, the site has become stale and old, or it’s simply not converting visitors the way you need it too. Our clients come to us to increase conversions and we often have to take a step back and redevelop their entire web presences from branding through to content. How do we do it? A web site is broken up into 6 key

CodeGuard: Website Backup in the Clouds

About a year ago, we had a client call us and they were frantic. They deleted a user from their system and that user owned all of the content so the content was deleted as well. The content was was gone. Months of work to populate the site… all gone in a heartbeat. Our engagement was just to build out their theme, not manage the actual hosting and implementation. As a result, we only had