4 Strategies to Convert New Visitors into Returning Ones

We’ve got an enormous problem in the content industry. Practically every single resource that I read on content marketing is related to acquiring new visitors, reaching new target audiences, and investing in emerging media channels. Those are all acquisition strategies. Acquisition is the slowest, most difficult, and costly means of increasing revenue regardless of any industry or product type. Why is this fact lost on content marketing strategies? according to Marketing Metrics according to Bain

Google Analytics Behavior Reports: More Useful Than You Realize!

Google Analytics provides us with a multitude of important data for improving our web performance. Unfortunately, we don’t always possess the extra time to study this data and turn it into something useful. Most of us need an easier and faster way to examine relevant data for developing better websites. That’s precisely where Google Analytics Behavior reports come in. With the help of these Behavior reports, it becomes simpler to quickly determine how your content