Elokenz: Intelligently Repost Your Site’s Best Performing Content on Social Media

Marketers are inherently creative and I believe sometimes it’s too their business’ performance detriment. It’s something that I continue to remind myself with my articles. I often dive deeper and deeper into tools and strategies… and forget that there are visitors that haven’t been on this journey with me. For companies, this is a huge oversight. As they continue to ideate and deploy content, they forget that there are some people that may not even

Everything You Will Ever Need to Know About “Best Times”

If I never share another best time infographic, I’ll be happy that this is the last. And I really hope that you share it as well. I absolutely groan every time I see a best time to infographic. Best time to Tweet. Best time to update on Facebook. Best time to send an email. Best time to update LinkedIn. Best time to blog. Argh… it really drives me absolutely crazy. Whenever someone shares one of

Best Practices for Post and Status Update Formats

I’m not sure I would have called this infographic How to Create Perfect Posts; however, it does have some great clarification on what best practices work for updating your blog, video and social statuses online. This is the fourth iteration of their popular infographic – and it adds in blogging and video. Utilization of imagery, call-to-action, social promotion and hashtags are great advice and often ignored as marketers just work to broadcast their content. I