Organic Search Statistics for 2018: SEO History, Industry, and Trends

Search engine optimization is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid result, referred to as natural, organic, or earned results. Let’s take a look at the timeline of search engines. 1994 – The first search engine Altavista was launched. started ranking links by popularity. 1995 –,, and were launched. 2000 – Baidu, a Chinese search engine was launched.

RTB-Media: Real-Time Advertising, Cross-Channel Attribution and Insights

In an omnichannel advertising world, it’s getting more and more difficult for agencies and marketing teams to monitor the plethora of platforms out there, export data, import data, and format it into a central dashboard. It can take hours – hours that can cost a company a lot of money if the reports provide insight into a problem. RTB-Media has developed a central Ad Performance Dashboard where marketers can connect and feed their critical advertising

The Most Expensive Paid Search Terms on Bing – And How to Avoid Them

The old adage that A fool and his money are soon parted may be the most appreciated sayings by pay-per-click search platforms like Bing. I’ve never wasted more money on marketing than I did on set it and forget it paid search marketing where I neglected to do a little research and keep an eye on my marketing dollars. Here are the top 5… {insert joke about lawyers here} Lawyer – $109.21 Attorney – $101.77

ReviewInc: Monitor, Collect and Share Online Reviews

86% of all customers rely on online reviews when they buy something and 72% say online reviews is their top reason for choosing a local business. Hospitality-based and service-based businesses can be buried by poor online reviews. And for a business that turns around a poor online reputation, collecting and sharing new reviews is a must. Doing this manually across all the review sites can be an impossible task, though. Enter ReviewsInc. ReviewsInc offers the

Bing It On!

Microsoft is taking Google head on with a word that’s been synonymous with search and Google = relevance. Here’s the first commercial that Microsoft is running. I truly hope that Microsoft can aggressively challenge Google with Bing. For the last few days, I’ve used it as my default search engine, and I’m getting relevant results – that’s the name of the game. Looking at the search engine marketing industry, Google has done an excellent job