3 Keys To Building a Successful Chat Marketing Program

AI chatbots can open the door to better digital experiences and increased customer conversions. But they can also tank your customer experience. Here’s how to get it right.  Today’s consumers expect businesses to deliver a personal and on-demand experience 24 hours a day, seven days a week, 365 days of the year. Companies in every industry need to expand their approach in order to give customers the control they seek and convert the influx of

Botco.ai: HIPAA-Compliant Conversational Marketing Solution

Botco.ai’s HIPAA-Compliant conversation platform continues to advance, adding Contextual Chat Marketing and an advanced analytics dashboard. Contextual Chat Marketing enables marketers to initiate customized conversations with prospects and customers based on how they came to visit the company’s website or media properties. The new analytics dashboard provides deep insights into visitor questions and behaviors. Together with Botco.ai’s integrations with email, CRM, and other marketing systems, Contextual Chat Marketing brings a level of personalization to conversational