Rights Cloud: Automate Content Rights Clearance in Real-Time

Earlier this year, it’s alleged that Chipotle took a photo of a Sacramento patron without their permission and then distributed it throughout their marketing collateral. The pending suit is for all of the company’s profits over a 9-year period… $2.2 billion. It’s a situation that could have been avoided using technology that incorporated a process ensuring a release was signed and the photo was available for use and distribution… before it was distributed! FADEL is

Grow: Build The Ultimate Internet Marketing Dashboard

We’re big fans of visual performance indicators. Currently, we automate monthly executive reports to our clients and, within our office, we have a large screen that displays a real-time dashboard of all our clients’ internet marketing key performance indicators. It’s been a great tool – always letting us know which clients are getting superior results and which ones have an opportunity for improvement. While we currently use Geckoboard, there are a couple of limitations we’re

Wrike: Increase Productivity, Collaboration, and Integrate Your Content Production

I’m not sure what we’d be able to do without a collaboration platform for our content production. As we work on infographics, white papers, and even blog posts, our process moves from researchers, to writers, to designers, to editors and our clients. That’s simply too many people involved to be passing files back and forth between Google Docs, DropBox or email. We need processes and versioning in order to push progress forward on dozens of

ProofHQ: Online Proofing and Workflow Automation

ProofHQ is a SaaS-based online proofing software that streamlines the review and approval of content and creative assets so that marketing projects are completed faster and with less effort. It replaces email and hard copy processes, giving review teams tools to collaboratively review creative content, and marketing project managers tools to track reviews in progress. ProofHQ can be used across all media including print, digital and audio/visual. Typically, creative assets are reviewed and approved using

Kapost: Content Collaboration, Production, Distribution, and Analysis

For enterprise content marketers, Kapost provides a platform that assists your team in collaborating and producing content, workflows and distribution of that content, and analysis of the consumption of the content. For regulated industries, Kapost is also helpful in providing an audit trail on content edits and approvals. Here’s an overview: Kapost manages each step of the process in a single platform: Strategy – Kapost provides a persona framework where you define each stage in

Converge: Integrated Cloud CRM for SMB

Customer Relationship Management systems are one of those necessary evils… unless they’re developed well. If it’s a difficult system, it requires the company to inconvenience its employees, it requires too much time and energy, and doesn’t provide you with actionable advice. Newer CRM systems are now emerging that are closely tailoring them to the internal processes that sales and marketing teams are taking. Converge defines itself as a powerful, yet simple cloud CRM for small