Calculator

Martech Zone articles tagged calculator:

  • Martech Zone AppsConversion Rate Calculator

    App: Conversion Rate Calculator (With Optimization Slider)

    The term Conversion Rate (CR) is pivotal for any digital marketer. It represents the percentage of visitors to a page who complete a desired action. This action could be anything from making a purchase, signing up for a newsletter, or downloading a guide. Conversion Rate Calculator I’ve designed an interactive and intuitive Conversion Rate Calculator that empowers you to see…

  • Content MarketingInfographic about the 6 types of content businesses should use

    Infographics: 6 Types of Content Your Business Should Be Producing To Reach All Prospects and Customers

    Customers today have diverse preferences regarding the medium they use to seek information. Depending on their situation, different content types are appropriate. As a savvy marketer, understanding these preferences and leveraging the right content types is essential for engaging, converting, and retaining your target audience. Recent research from Skyword reveals that the average brand has diversified its approach to content…

  • Martech Zone AppsCPA Calculator: How Is Cost Per Action Calculated?

    App: Cost Per Action Calculator

    Cost Per Action Calculator Campaign Results Direct Campaign Expenses * $ Expenses specifically for campaign. Total Actions * Number of actions (sale, lead, download, conversions) generated by the campaign. Traditional CPA $ This is the traditional Cost Per Action (Campaign Expenses / Total Actions). Platform Expenses Annual Platform Expenses * $ Annual platform licensing and support. Annual Campaigns Sent *…

  • Martech Zone AppsMarketing Campaign ROI Calculator

    App: How To Accurately Calculate Your Marketing Campaign Return on Investment (ROI)

    Campaign ROI Calculator Campaign Results Direct Campaign Expenses * $ Expenses specifically for campaign. Direct Campaign Revenue * $ Attributable revenue generated by campaign. Indirect Campaign Revenue * $ Additional annual revenue, if any. Platform Expenses Annual Platform Expenses * $ Annual platform licensing and support. Annual Campaigns Sent * Campaigns sent on platform annually. Salary Expenses Annual Salaries *…

  • Analytics & TestingConversion Rate Optimization Checklist and CRO Calculator

    Infographic: Your Checklist For Conversion Rate Optimization

    Martech Zone has shared articles on conversion rate optimization (CRO) in the past, providing an overview of the strategy and general steps in the process. This infographic from the team at Capsicum Mediaworks goes into further detail, providing Conversion Rate Optimization Checklist with an accompanying article that details the process. What is Conversion Rate Optimization? Conversion Rate Optimization is a…

  • Martech Zone AppsOnline Calculator To Calculate Sample Size For A Survey

    App: Survey Minimum Sample Size Calculator

    Survey Minimum Sample Size Calculator Survey Minimum Sample Size Calculator Fill in all of your settings. When you submit the form, your minimum sample size will be displayed. What Is The Total Population Size? * What Confidence Level Are You Seeking? * 80%85%90%95% (Industry Standard)99% What Margin of Error Do You Wish To Have? * % Send These Results To…

  • Analytics & TestingOutgrow - Build Interactive Content Calculators, Tests, Assessments, Chatbots

    Outgrow: Increase Your Content Marketing ROI with Interactive Content

    On a recent podcast with Marcus Sheridan, he spoke about the tactics that businesses are missing the mark on when they’re developing their digital marketing efforts. You can listen to the entire episode here: One key that he spoke to as consumers and businesses continue to self-direct their customer journeys is interactive content. Marcus mentioned three types of interactive content…

  • Martech Zone AppsCalculator: Predict How Your Online Reviews Are Impacting Sales

    App: Calculate How Much Online Reviews May Impact Your Sales

    This calculator provides a predicted increase or decrease in sales based on the number of positive reviews, negative reviews, and resolved reviews that your company has online. How Online Reviews Will Impact Your Sales How Online Reviews Will Impact Your Sales Fill in all of your settings. When you submit the form, your predicted change in sales will be displayed.…

  • Mobile and Tablet MarketingCell Phone, Mobile Phone, and Smartphone Killer Technology

    What Technology Has Been Eliminated with Smartphones?

    We’re coming up on the 10th birthday of the iPhone, launched June 29th, 2007. Like any convincing psychopath, smartphones are able to put on a likable front. They are friendly, helpful and seem like they wouldn’t hurt a fly. All the while they are sadistic killers who smother alarm clocks in their sleep and make sure your GPS system is…

Back to top button