Facebook’s Latest Features Help SMBs Survive COVID-19

Small-and-medium-sized businesses (SMBs) face unprecedented challenges, with 43% of businesses having temporarily closed due to COVID-19. In light of ongoing disruption, tightening budgets, and cautious reopening, companies that serve the SMB community are stepping up to offer support.  Facebook Provides Critical Resources For Small Businesses During The Pandemic Facebook recently launched a new free paid online events product for SMBs on its platform – the latest initiative from the company, helping businesses with limited budgets maximize their marketing efforts

Databox: Track Performance and Discover Insights in Real-Time

Databox is a dashboarding solution that where you can choose from dozens of pre-built integrations or use their API and SDKs to easily aggregate data from all of your data sources. Their Databox Designer doesn’t require any coding, with drag and drop, customization, and simple data source connections. Databox Features Include: Alerts – Set alerts for progress on key metrics through push, email, or Slack. Templates – Databox already has hundreds of templates ready to

Best Practices for Implementing Call Tracking Across Your Marketing Strategies

Call tracking is an established technology currently undergoing a major resurgence. With the rise of smartphones and the new mobile customer, click-to-call capabilities are becoming far more alluring to the modern marketer. That allure is part of what’s driving the 16% year-over-year increase in inbound calls to businesses. But despite the increase in both calls and mobile advertising, many marketers have yet to jump on call tracking an effective marketing tactic and are at a

7 Reasons to Implement Call Tracking and Analytics

A visitor finds your site using a common keyword in your industry. They land on your home page via their smartphone, open the home page, and quickly find your business phone number. The number is properly linked to automatically call when they click on the phone number. The prospect speaks to your talented inbound team who quickly closes them. Unfortunately, it’s not great news. Your phone number is hard-coded in your web template. As a