Martech Zone articles tagged canada:

  • Search MarketingUpCity B2B Service Provider Directory

    UpCity: A Trusted B2B Service Provider Directory

    Building a strong online presence and establishing credibility is crucial for B2B service providers. One platform that stands out as a valuable resource for service providers is UpCity. With its mission to connect businesses with trusted service providers, UpCity offers a range of benefits that can help B2B service providers thrive in their respective industries. B2B service companies that should…

  • Sales EnablementsignNow E-Signature Document Automation and Repository Platform

    signNow: Sign Documents Online With Legally-Binding E-signatures

    We recently shared an article on sales technology and a key platform that should be included in your sales stack is an E-signature solution. In the United States, the ESIGN Act was passed into law in 2000 and provided that electronic signatures are legally binding as long as you can ensure that the signer’s identity is verified and that there…

  • Ecommerce and Retail2Checkout Global Payment Processing

    2Checkout: Scale Your Payment Processing Globally To Maximize Revenue

    If you’ve never had the opportunity to integrate a payment processing solution, you’re in for quite the learning experience. Payment processors have a range of features and offerings… from fees, how long your payments are held, to the user’s checkout experience, global support, fraud prevention, as well as the quality of tools for you to monitor revenue. 2Checkout is a…

  • Ecommerce and RetailBlack Friday

    What Countries Celebrate Black Friday?

    At times we live in a bit of a bubble here in the United States, but if you’re selling products and services online it’s imperative that you recognize that you’re a global company… not just a regional one. Next month is Black Friday, and it’s no longer just an American event. In the past, Black Friday was on the last…

  • Email Marketing & Automation
    Expressed versus implied permission

    What is Expressed versus Implied Permission?

    Canada took a stab at improving its regulations on SPAM, and the guidelines businesses must abide by when sending their email, mobile, and other push communications with the new Canada Anti-SPAM Legislation (CASL). From deliverability experts I’ve spoken to, the legislation isn’t all that clear – and I think it’s strange that we have national governments interfering with global issues.…

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