Is Voice Search on the Cusp of Transforming Commerce?

The Amazon Show may be the best purchase I’ve made in the last 12 months. I purchased one for my Mom, who lives remote and often has issues with mobile connectivity. Now, she can just tell the Show to call me and we’re doing a video call within seconds. My Mom loved it so much that she purchased one for her grandchildren so she could also keep in touch with them. I’m also able to

The Role of Digital Media in Marketing

As advertising moves to digital, marketers are working to calculate the optimal allocation of their marketing budgets. It’s not simply to reach all of their targets, it’s also to take advantage of the benefits of each medium to fully realize the marketing investment. This infographic illustrates the key data elements as well as the process that marketers utilize to get it right. Digital media is fast becoming a favorite with marketers. By 2017, digital advertising