Commerce

Martech Zone articles tagged Commerce:

  • Ecommerce and RetailBroadleaf Commerce: Headless, Unified, Composable, API-First Ecommerce

    Broadleaf Commerce: A Unified, Headless, and Microservice PaaS for Ecommerce

    As businesses grapple with the increasing complexities of commerce, solutions like Broadleaf Commerce are invaluable. Broadleaf Commerce is a software solution designed to handle the intricacies of the commerce industry. Its principal mission is to remove hurdles to innovation, providing an open, truly headless, and modular platform built explicitly for complex commerce. Before we speak to the platform-as-a-service (PaaS), let’s…

  • Sales and Marketing TrainingWhat is a digital experience platform DXP)?

    What Is A Digital Experience Platform (DXP)?

    As we navigate deeper into the digital era, the competitive landscape is witnessing a significant shift. Businesses today don’t solely compete based on the quality of their products or services. Instead, they are increasingly focusing on delivering a seamless, personalized, and holistic digital customer experience. It’s here that Digital Experience Platforms (DXPs) come into play. What Are Digital Experience Platforms…

  • Ecommerce and RetailFather's Day Ecommerce Infographic

    Fathers Day E-commerce Statistics: 5 Things Every Brand Needs to Know

    It’s almost Father’s Day! I lost my Pops a few years ago, so take the time to hug your Dad and buy him a gift… even if it’s just a few bucks. He’ll love it even if he doesn’t show it. This time of year I find myself at Lowes looking at the cool tools and I think just for a split…

  • Ecommerce and Retail
    Every Business Will Be Ecommerce

    Prediction: Your Business Will Be an E-commerce Business

    Have you seen our newly launched site? It’s quite incredible. We worked on the designs and development of our publication for over six months, and I can’t tell you how much time we spent. The issue was simply that we couldn’t develop fast enough or finish quickly enough. In my opinion, anyone building a theme from scratch today is doing…

  • Ecommerce and Retailmagento ecommerce cms

    Why Magento Continues to Lead the E-commerce CMS Industry

    Ecommerce sites used to be quite an investment and required in investment that only enterprise corporations could afford. As more and more consumers purchase online, retailers continue to see declines in store visits – so it’s become imperative that they build their e-commerce presence and try to take back market share. While there are some great platforms out there that…

  • Content Marketingme commerce retail

    Me-Commerce and Retail’s Future

    Retail is changing rapidly – both online and offline. Traditionally, retail establishments have always had low profit margins and high volume to produce the business results they needed to survive. We’re seeing rapid turnover in retail nowadays where technology is accelerating growth and increasing efficiency. Retail establishments that aren’t taking advantage are dying… but retailers that are leveraging technology are…

  • Ecommerce and Retailsource metrics

    Source Metrics: Track In-Store Purchases from Facebook

    The Source Metrics in-store ad tracker provides retailers with analytics that are a direct result of their Facebook Ad platform. Total in-store conversions, sales by individual stores, total number of all in-store conversions, time of day of all in-store conversions and total revenue of re-deemed items are available. While studies show that Facebook ads are getting more clicks year after…

  • Content Marketingcost of poor web performance

    The Cost of Poor Web Performance

    It’s always hard to listen to someone selling their products or services tell you that you have to buy their product or service in order to make more money. With the Internet, it’s simply true, though. Fast sites, good tools, great design and a little bit of consulting can truly make or break a company online. The Cost of Poor…

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