We’re always on the lookout for great tools and with a $5 billion industry, SEO is one market that has a ton of tools to help you. Whether you’re researching you or your competitors’ backlinks, trying to identify keywords and cocurrence terms, or simply trying to monitor how your site is ranking, here are the most popular SEO tools and platforms on the market. Key Features of Search Engine Optimization Tools and Tracking Platforms Audits
Rivalfox collects data from a variety of sources on your competitors and makes the data easily accessible from a single competitor data hub. Sources include traffic, search, website, newsletter, press, social and even people and job changes. Rivalfox is a SaaS solution that puts cutting-edge competitive intelligence into your hands. We believe that by learning from your competitors, you can grow faster, avoid mistakes and gain the advantage. With Rivalfox, companies of all sizes can
Notablist markets themselves as the Email Newsletter Search Engine, having indexed over 5 million search email newsletters across over 400,000 Publishers. Tools like these are fantastic for designers who wish to get inspiration from key brands or digital marketers who want to see when their competitors are sending and what kind of newsletters and deals are being communicated. If you’re a business that doesn’t have the resources to test, these tools can be particularly helpful since
BuzzSumo is a search engine that enables marketers to analyze articles, infographics, guest posts, giveaways, interviews and videos for the most impactful content, competitors and influencers. Aside from filtering by content type, BuzzSumo has some extremely helpful advanced search options: Exclude words: mobile -apple or mobile -nokia.com Search multiple words: mobile OR smartphone or mobile OR smartphone OR iphone Find an exact phrase: "mobile marketing" or "smartphone marketing" Search by URL or Domain: martech.zone Search
It always amazes me how many more platforms and applications there are that I’ve never heard of even though we’re constantly listening for the latest. After learning about Bunndle, I shared the platform with our sponsors at Mindjet. They have 3 fantastic applications – Mindjet, Mindjet Tasks and Conspire – their incredible publication. The CMO of Mindjet, Jascha Kaykas-Wolff, let me know about SensorTower, a platform to help you track and optimize your mobile applications.