Retail and Consumer Buying Trends for 2021

If there was one industry that we saw that dramatically changed this last year it was retail. Businesses without the vision or resources to digitally adopt found themselves in ruins due to lockdowns and the pandemic. According to reports retail store closures topped 11,000 in 2020 with only 3,368 new outlets opening. Talk Business & Politics That hasn’t necessarily changed the demand for consumer packaged goods (CPG), though. Consumers went online where they had the

How are Consumer Packaged Goods Companies Using Big Data?

If there were one industry where a ton of data was being captured on an ongoing basis, it’s in the Consumer Packaged Goods (CPG) industry. CPG companies know that Big Data is important, but they have yet to embrace it in their day-to-day work. What are Consumer Packaged Goods? Consumer packaged goods (CPG) are items used daily by average consumers that require routine replacement or replenishment, such as food, beverages, clothes, tobacco, makeup, and household