Contagious Content

Martech Zone articles tagged contagious content:

  • Content Marketingcontagious content

    The Six Insider’s Secrets of Contagious Content

    Our very own Jenn Lisak was showcased for her advice when developing content. What does it take, exactly, for content to become contagious? Marketing professor Jonah Berger wrote about it in his book, Contagious: Why Things Catch On. According to Professor Berger, the first step is emotion. If your content fails to connect with the audience emotionally, there’s no chance…

Back to top button
Close

Adblock Detected

Martech Zone is able to provide you this content at no cost because we monetize our site through ad revenue, affiliate links, and sponsorships. We would appreciate if you would remove your ad blocker as you view our site.