Reading Time: 2 minutes One of the biggest challenges of keeping and growing your company’s social media presence is providing content that provides value to your followers. One social media management platform that stands out from its competitors for this is Crowdfire. Not only can you manage multiple social media accounts, monitor your reputation, schedule and automate your own publishing… Crowdfire also has a curation engine where you can discover content that is popular on social media and is
Online Marketing Terminology: The Basic Definitions
Reading Time: 3 minutes Sometimes we forget how deep we are in the business and forget to just give someone an introduction to the basic terminology or acronyms that are floating around as we talk about online marketing. Lucky for you, Wrike has put together this Online Marketing 101 infographic that walks you through all of the basic marketing terminology you need to hold a conversation with your marketing professional. Affiliate Marketing – Finds external partners to market your
Content Marketing is a Balance of Curation and Creation
Reading Time: 2 minutes As we review topics on Martech Zone to write about, we research their popularity as well as the content that’s already been published. If we believe we can update the topic and add additional details that are key to the topic – we typically take on the task of writing it ourselves. If we believe we can better illustrate the topic through images, diagrams, screenshots or even video – we’ll also take it on. A
10 Ways to Increase Pageviews with Your Content Strategy
Reading Time: 2 minutes Good advice is timeless as is the information in this infographic. Diana Adams of BitRebels put together a list 10 Ways to Supercharge the Pageviews On Your Posts and NowSourcing turned it into a beautiful infographic. The advice is straightforward: Post good content frequently (yes, I know we’ve been off during the holidays). Make your posts shareable – we love Easy Social Share for WordPress! Use Tools for Content Creation – we have alerts setup
Trapit: Intelligent, Automated Content Curation
Reading Time: < 1 minute Trapit keeps your channels stocked with fresh and engaging content around the clock. Your brand travels with your audience, wherever they might go. Trapit gives you the tools to curate compelling high quality content from around the Web and from your own archives of original content that will keep your audience coming back for more. The Trapit Content Curation Center uses advanced artificial intelligence to automate the discovery and personalization of media and content from