Content Management
Articles Tagged content management:
-
Sales and Marketing Training
How to Effectively Choose and Manage Your MarTech Investment
The MarTech world has exploded. In 2011, there were only 150 martech solutions. Now there are over 9,932 solutions available to industry professionals. There are more solutions now than ever before, but companies face two main challenges regarding selection. Investing in a new MarTech solution is completely off the table for many companies. They have already chosen a solution, and their…
-
Sales and Marketing Training
What Is A Digital Experience Platform (DXP)?
As we navigate deeper into the digital era, the competitive landscape is witnessing a significant shift. Businesses today don’t solely compete based on the quality of their products or services. Instead, they are increasingly focusing on delivering a seamless, personalized, and holistic digital customer experience. It’s here that Digital Experience Platforms (DXPs) come into play. What Are Digital Experience Platforms…
-
Content Marketing
Custom CMS Development: 4 Content Management Trends To Consider
As an enterprise grows, the volume of produced content also grows, requiring new technology tools to help handle the increasing business complexity. However, Only 25% of enterprises have the right technology for managing content across their organizations. Content Marketing Institute, Content Management & Strategy Survey At Itransition, we believe that developing a custom CMS tailored to an enterprise’s needs and…
-
Sales Enablement, Automation, and Performance
Mediafly Revenue360: The Evolution of Sales Enablement Technology
Before 2020, B2B buyer behaviors had already begun shifting to favor digital and self-service channels. With more buyers firmly cemented in the world of digital selling, there’s no going back. 71% of buyers willingly spend over $50,000 on a single transaction using a remote or self-service model, for example. McKinsey To remain competitive and relevant, revenue teams will need different…
-
E-commerce and Retail
Volusion: The All-in-One E-commerce Website Builder
Volusion’s all-in-one platform makes it easy to get your store set up in minutes. Their platform makes it easy to run your store, accept credit card payments, stocking items or updating your site design. Their e-commerce platform empowers sellers to get up and running with a fantastic user interface and great features. Volusion’s E-commerce Builder Features: Store Editor – Customize…
-
Paid and Organic Search Marketing
WordPress: A Comprehensive Guide to Redirects (.htaccess, Plugins, Hosting, Theme Functions and Header)
Redirects are an essential tool for managing traffic flow on your WordPress site. Whether updating URLs, moving pages, or handling HTTP errors, a well-structured redirection strategy can enhance the user experience, preserve SEO rankings, and ensure visitors find the information they seek. However, to implement redirects effectively, it’s essential to understand the different places redirects can be set in WordPress,…
-
Content Marketing
Updatable: Update any CMS, E-commerce Platform or Static Website
Responsive brochure and e-commerce sites with up to date content are more important than ever. The ability to update your site isn’t limited to content changes, it’s also to continue optimizing pages for search, mobile, and conversions. In this day and age, it’s a bit startling that almost half of marketers have to contact their IT department to make basic…
-
Content Marketing
How to Implement a Knowledge Base Solution
This afternoon I was assisting a client who added a certificate for SSL and retired their www from their URL. In order to properly redirect traffic, we needed to write a rule for Apache in an .htaccess file. We have a number of Apache experts that I could have contacted for the solution, but instead, I just searched a few…
-
Content Marketing
Why Use Drupal?
I recently ask What is Drupal? as a way to introduce Drupal. The next question that comes to mind is “Should I use Drupal?” This is a great question. Many times you see a technology and something about it prompts you to think about using it. In the case of Drupal you may have heard that some pretty mainstream websites are…
-
Content Marketing
WittyParrot: Knowledge Automation for Sales and Marketing Communications
In a report from the McKinsey Global Institute, The social economy: Unlocking value and productivity through social technologies, researchers found that the average knowledge worker wasted 28 hours per month searching and recreating documents. Only 10% of documents at a company were in a useful format. And up to 80% of sales and marketing collateral was never even used. Marketers…