Content Syndication
Martech Zone articles tagged content syndication:
- Email Marketing & Automation Douglas KarrFeb 6, 2024
Mailchimp: Building A Custom Feed In WordPress For Your RSS-to-Email Campaign
As resources continue to get tighter for companies, it’s becoming a necessity that they stop wasting time and fully incorporate automation and integrations that can shave hours of effort off of their workload every week. Companies often have marketing departments that are siloed by their work channels. A great example is a content team producing fantastic content and an email…
- Email Marketing & Automation Douglas KarrAug 31, 2023
Unleash the Power of AI and Automation Now: A Blueprint for Future-Proofing Your Business
With uncertain economic periods, companies look to safeguard their business’s financial health. Understanding the return on investment (ROI) of their digital transformation (DX) initiatives is at the core of most conversations. As business owners and trusted service partners, we fully recognize the risks and advise our clients accordingly. In good times, companies often look at how to innovate, capture market…
- Content Marketing Douglas KarrApr 25, 2021
What is RSS? What’s a Feed? What Is Content Syndication?
While human beings can view HTML, in order for software platforms to consume content, it must be in a structured, readable format for programming languages. The format that’s the standard online is called a feed. When you publish your latest posts in blog software like WordPress, a feed is automatically published as well. Your feed address is typically found just…
- CRM and Data Platforms Douglas KarrAug 21, 2017
How to Syndicate Your B2B Content to Generate Leads with NetLine Portal
NetLinePortal is a free B2B lead generation platform where agencies can create a content syndication campaign to drive awareness or capture leads. The system provides two different offerings: LeadFlow to generate leads, allowing you to syndicate your content, apply lead filters and scoring, run account-based marketing, add custom questions, set your budget and schedule, access campaign reports, and receive quality leads. Leads…
- Content Marketing Douglas KarrFeb 25, 2009
Three Keys to Leveraging Your Content
Many marketers leverage one piece of technology that they enjoy or are comfortable with and ignore the others. I’m a huge proponent of automation and the marketer leveraging their messaging in any way, shape, or form – so much as it never does harm to their marketing efforts. With regard to a company leveraging content through its site, articles, whitepapers,…