How Do You Justify a Video Marketing Strategy?

It’s not just anecdotal evidence that supports the use of video, it’s the science of video that captures the attention and emotion of the viewer or subscriber. We’ve been pushing all of our clients to make the move to video and have been sprinkling them throughout their sites… from product explainer videos, to complex animations, to customer testimonials and common how-to’s… videos continue to increase engagement and conversions on our clients’ sites. Not only do