Coupons
Martech Zone articles tagged coupons:
- Ecommerce and Retail
WooCommerce: Why It’s A Pain To Migrate Between Staging and Production… And How To Work Around It
While we’re comfortable declaring our expertise in WordPress, it’s not without challenges. One issue that’s quite frustrating is the database architecture utilized for WooCommerce. Specifically, various records are stored in the wp_posts table in WordPress, and their post type categorizes them. Here’s a list of some common post types used along with a brief description of each: Product: Post type…
- Ecommerce and Retail
Sellfy: Build Your E-commerce Business Selling Products or Subscriptions In Minutes
Sellfy is an easy-to-use eCommerce solution for creators looking to sell digital and physical products as well as subscriptions and print-on-demand – all from one storefront. Whether it’s eBooks, music, videos, courses, merchandise, home decor, graphics, or any other type of business. Start easily – Create a store in a couple of clicks. Sign up, add your products, customize your store and…
- Ecommerce and Retail
How Mobile Wallet Offers Drive Sales
I carry my iPhone in an absolutely splendid, hand-made leather case from Pad and Quill which has room for my ID and some credit cards but not much else. As a result, I rely on mobile apps and my mobile wallet quite a bit. One app that I’ve fallen in love with is Key Ring, allowing me to dump all…
- Ecommerce and Retail
7 Coupon Strategies You Can Incorporate For The Pandemic To Drive More Conversions Online
Modern problems require modern solutions. While this sentiment rings true, sometimes, good old marketing strategies are the most effective weapon in any digital marketer’s arsenal. And is there anything older and more fool-proof than a discount? The commerce has experienced a ground-breaking shock brought about by the COVID-19 pandemic. For the first time in history, we observed how retail shops…
- Ecommerce and Retail
Ecrebo: Personalizing Your POS Experience
Advancements in technology are offering incredible opportunities for companies to improve the customer experience. Personalization isn’t just profitable for businesses, it’s appreciated by consumers. We want the businesses that we frequent to recognize who we are, reward us for our patronage, and make recommendations to us when the buying journey is underway. One such opportunity is being called POS Marketing.…
- Ecommerce and Retail
The Benefits of Testing Coupons and Discounts
Do you pay a premium to acquire new leads, or offer a discount to attract them? Some companies won’t touch coupons and discounts because they fear devaluing their brand. Other companies have become dependent upon them, dangerously reducing their profitability. There’s little doubt whether or not they work, though. 59% of digital marketers said discounts and bundles are effective for…
- Ecommerce and Retail
Does Discounting Devalue a Brand More than Free?
We were having a good discussion about my upcoming presentation at Social Media Marketing World about what kind of offer we could make to folks that attended my session or the event as a whole. The conversation came up with whether or not any discount or free option might devalue the work we would provide. One of the lessons I’ve…