Stepping into Cross Media Optimization

There were quite a few sessions at the Webtrends Engage 2009 Conference that spoke to the power of data integration and its positive impact on business results. Many companies start with an enormous datamart design and then move backwards – trying to make everything fit into their data model. It’s a flawed process since processes continuously change… you’ll never successfully implement it since it changes as soon as its defined. Craig Macdonald, senior vice president

The Best Tactic for Growing your Blog

Whether it’s your private blog or your corporate one, this is the best tactic for growing your online audience.