Clarabridge: Actionable Insights from Every Customer Interaction

As consumer expectations for customer service increase, companies must take action to ensure their customer experience remains commensurate. 90% of Americans consider customer service when deciding whether to do business with a company. American Express It can be difficult to deliver on this objective as the sheer volume of available feedback can be overwhelming, causing Customer Experience (CX) teams to lose sight of the insights and implications associated with each customer interaction. With increasing frequency,

SDL: Share Unified Messaging with Your Global Customers

Today, marketers who are looking for the quickest and smartest way to manage their customers’ experience turn their heads toward the cloud. This allows for all customer data to flow in and out of marketing systems seamlessly. It also means that customer profiles constantly update and customer data sets are automatically created in real-time, providing a fully integrated view of customer interactions across a brand’s enterprise. SDL, the creators of the Customer Experience Cloud (CXC),

UserZoom: Cost-Effective Usability and Customer Research

UserZoom provides a cloud-based, all-in-one online user research software platform for companies to cost-effectively test usability, measure the voice of the customer and deliver great customer experiences. UserZoom provides research capabilities for the desktop, including remote usability testing, card sorting, tree testing, screenshot click testing, screenshot timeout testing, online surveys, VOC (Intercept Surveys), VOC (Feedback Tab) as well as mobile usability testing and mobile app VOIC (Intercept). The research results in usability data, survey responses,

Online Success Starts with CXM

Customer Experience Management uses technology to provide a personal and consistent experience for each user in order to turn prospects into life-long clients. CXM incorporates inbound marketing, personalized web experiences, and a customer relationship management (CRM) system to measure, rate and evaluate customer interactions. What will You Do? 16% of companies are increasing their their digital marketing budgets and increasing overall spend. 39% of companies are increasing their digital marketing budgets by reallocating existing budget