Customer Lifecycle Management
Martech Zone articles tagged customer lifecycle management:
- Sales Enablement
Mediafly Revenue360: The Evolution of Sales Enablement Technology
Before 2020, B2B buyer behaviors had already begun shifting to favor digital and self-service channels. With more buyers firmly cemented in the world of digital selling, there’s no going back. 71% of buyers willingly spend over $50,000 on a single transaction using a remote or self-service model, for example. McKinsey To remain competitive and relevant, revenue teams will need different…
- Analytics & Testing
Conga Contract Lifecycle Management: Improve Sales Efficiency With Document Workflow Automation
Conducting business that feels frictionless to the customer in the face of a market increasing in complexity is no easy feat. Conga’s expertise and comprehensive solution suite for commercial operations – the processes around Configure Price Quote (CPQ), Customer Lifecycle Management (CLM), and Digital Documents – helps businesses tackle complexity with confidence so they can provide frictionless customer experience and…