Data Warehouse As A Service
Martech Zone articles tagged data warehouse as a service:
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Analytics & Testing
How You Use Attribution Analysis for Stronger Marketing Insight
The number of touch points through which you interact with customers — and the ways they encounter your brand — has exploded in recent years. In the past, the choices were simple: you ran a print ad, a broadcast commercial, maybe direct mail, or some combination. Today there is search, online display, social media, mobile, blogs, aggregator sites, and the…