Ecommerce Email
Martech Zone articles tagged ecommerce email:
- Email Marketing & Automation
How To Make An Animated GIF For Your Next Email Marketing Campaign Using Photoshop
We built an online dress store for a dress manufacturer that we branded and built from the ground up to bring a direct-to-consumer (D2C) offering to the marketplace. Their leadership is always working with us on collaborative ideas for the next campaign or strategy that we’re executing. As part of their implementation, we deployed Klaviyo for Shopify Plus. Klaviyo is…
- Ecommerce and Retail
The Best Tools for Woocommerce Email Marketing
Woocommerce is the most popular and arguably one of the best eCommerce plugins for WordPress. It is a free plugin that is simple and straightforward to set up and use. Undoubtedly the best way to turn your WordPress website into a fully functional e-commerce store! However, to get and retain customers, you need more than a robust eCommerce store. You…
- Analytics & Testing
Delivra Adds E-Commerce Personalization and Segmentation
The U.S. Commerce Department reported that online sales accounted for more than a third of total retail sales growth in 2015. The research also showed that online sales accounted for 7.3 percent of total retail sales in 2015, up from 6.4 percent in 2014. Email marketing campaigns are responsible for more than seven percent of all e-commerce transactions, making it…
- Ecommerce and Retail
How to Design Your Shopping Cart Abandonment Email Campaigns
There’s no doubt designing and executing an effective shopping cart abandonment email campaign works. In fact, more than 10% of cart abandonment emails opened, are clicked. And the average order value of purchases through cart abandonment emails is 15% higher than usual purchases. You cannot measure much more intent than a visitor to your site adding an item to your…
- Ecommerce and Retail
The Perfect Basket Abandonment Email
We recently shared an infographic that provided evidence that the faster a sales representative returns a call to a prospective client via the web, the higher conversion rate. Not surprisingly, along the same line of logic… the folks at SaleCycle have found that the faster you get a shopping cart abandonment email sent, the higher the conversion rate! There are…