38 Email Marketing Mistakes to Check Before Clicking Send

There are a ton more mistakes you can do with your entire email marketing program… but this infographic from Email Monks focuses on those ridonculous mistakes we make before clicking send. You’ll see quite a few mentions of our partners at 250ok on design and deliverability functionality. Let’s jump right in: Deliverability Checks Before we begin, are we set up for failure or success? Our sponsors at 250ok have an incredible solution that can help

12 Factors that Impact Your International Email Strategy

We’ve assisted clients with internationalization (I18N) and, simply put, it’s not fun. The nuances of encoding, translation, and localization make it a complex process. If it’s done wrong, it can be incredibly embarrassing… not to mention ineffective. But 70% of the world’s 2.3 billion online users aren’t native English speakers and every $1 spent on localization has been found to have an ROI of $25, so the incentive is there for your business to go