Mailflow: Add Autoresponders and Automate Email Sequences

One of the companies had a platform where the customers’ retention was directly tied to their use of the platform. Simply put, the clients that used it had great success. The clients that struggled left. That’s not uncommon with any product or service. As a result, we developed an onboarding series of emails that both educated and nagged the customer to initiate use of the platform. We provided them how-to videos as well as a

Keep Watch on Your Online Competition with Rivalfox

Rivalfox collects data from a variety of sources on your competitors and makes the data easily accessible from a single competitor data hub. Sources include traffic, search, website, newsletter, press, social and even people and job changes. Rivalfox is a SaaS solution that puts cutting-edge competitive intelligence into your hands. We believe that by learning from your competitors, you can grow faster, avoid mistakes and gain the advantage. With Rivalfox, companies of all sizes can

The Disrupter in Marketing Automation

When I recently wrote about the past, present and future of marketing, one area of focus was marketing automation. I spoke about how the industry was truly split. There are low-end solutions that require you to match their processes in order to be successful. These aren’t inexpensive… many costs thousands of dollars per month and basically require you to retool how your company works to match their methodology. I believe this spells disaster for many