Digimind: Social Media Analytics for the Enterprise

Digimind is leading SaaS social media monitoring and competitive intelligence company utilized by enterprise companies and the agencies working with them. The company offers multiple solutions: Digimind Social – for understanding your audience, measuring your social marketing ROI, and analyzing your reputation. Digimind Intelligence – offers competitive and industry monitoring so you can anticipate market shifts and identify business opportunities. Social Command Center – a real-time display center to showcase your brand’s social visibility. With

Socialdraft: Your Social Media Calendar and Publishing Platform

It’s great seeing the continued development of social media platforms dropping in price and available to the average business owner. Socialdraft starts out at just $29 per month for features that were hundreds or thousands of dollars just a few years ago. Their team platform is $59 per month and their Enterprise account is just $99. All the accounts come with support and a ton of features. With Socialdraft, companies are able to monitor review

Enterprise Social Media Management from Syncapse

In an enterprise corporation engaged in social media, there’s a ton of activity. From support and sales conversations to marketing and promotions, conversations need to be properly routed, quickly responded to, and assured that they are handled properly. Almost every week we hear of another major corporation that accidentally publishes an embarrassing tweet because they lacked any command and control on routing and approving messaging. Enterprise social media platforms offer the opportunity to centralize, simplify

When Should a Company Dive into Social Media?

Much of our conversation in the Corporate Blogging BlogINDIANA session was when a company should dive into social media, how they should dive into social media, and how they should manage their online reputation. For today’s post, I’m going to take on the question when. Many folks will say, today! Now! Yesterday! I don’t. I advise that social media and blogging are not a marketing strategy, they’re a corporate strategy. It’s not simply putting yourself