Event Action
Martech Zone articles tagged event action:
-
Analytics & Testing
Track Mailto Clicks In Google Analytics Events Using Google Tag Manager
As we work with clients on reporting, it’s a necessity that we set up a Google Tag Manager account for them. Google Tag Manager isn’t just a platform to load all your website’s scripts, it’s also a robust tool to customize where and when you wish to trigger actions within your site using any scripts that you’ve included. Providing a…
-
Analytics & Testing
Track Click to Call Links In Google Analytics Events Using Google Tag Manager
As we work with clients on reporting, it’s a necessity that we set up a Google Tag Manager account for them. Google Tag Manager isn’t just a platform to load all your website’s scripts, it’s also a robust tool to customize where and when you wish to trigger actions within your site using any scripts that you’ve included. It’s typical…
-
Analytics & Testing
How To Track Elementor Form Submissions in Google Analytics Events using JQuery
I’ve been working on a client WordPress site for the last few weeks that has quite a few complexities. They are using WordPress with an integration to ActiveCampaign for nurturing leads and a Zapier integration to Zendesk Sell via Elementor Forms. It’s a great system… kicking off drip campaigns to people who request information and pushing a lead to the…