How to Improve Engagement at Your Next Conference

This infographic from The Europe Hotel & Resort, a five star luxury hotel in Ireland, provides some an overview of trends in MICE (Meetings, Incentives, Conferences and Exhibitions): Technology dependence at events continues to evolve with QR codes for convenient registration and checking in, Event Mobile Apps for accessing content and networking, Video Conferencing to enable remote meetings with the home office, and 360-degree video for both live and recorded activity that can be accessed

How to Fully Leverage Twitter for Your Next Event

One of the Twitter Chats we really enjoy participating in is Atomic Reach’s #AtomicChat. It’s a well-produced, pre-planned chat around various marketing topics on Twitter that happens every Monday at 9PM EST. Whenever I participate, I’m always impressed with just how perfect Twitter is as a medium for this event. I’m not the only one that believes Twitter is great for events. Julius Solaris, author of Social Media for Events (a free ebook!) believes it’s