Agorapulse: Your Simple, Unified Inbox For Social Media Management

Over a decade ago, at Social Media Marketing World, I met with the incredibly kind and brilliant Emeric Ernoult – founder and CEO of Agorapulse. The Social Media management tools market is crowded. Granted. But Agorapulse treats social media as corporations need it to be… a process. It’s become harder and harder to select the right tool (or tools) for our needs. For anyone (like me) trying to manage multiple accounts that are battered and

ShortStack: Valentine’s Day Social Media Contest Ideas

Valentine’s Day is almost upon us and it appears that it’s going to be a great year for consumer spending. As you ramp up your efforts, you should schedule some timely campaigns utilizing social media. ShortStack is an affordable Facebook App and Contest platform for designers, small businesses, and agencies. Tears ago, ShortStack developed this infographic with some great Valentine’s Day Facebook contest ideas… it’s a great list that still stands the test of time.

ShortStack: Facebook Landing Pages and Social Contests Made Easy

If you’re utilizing Facebook as a resource to drive traffic to your business via a contest or call-to-action, utilizing a socially integrated platform is a must. With ShortStack you can develop funnels from a specific source – email, social media, digital ads – to a web page with a highly targeted focus. Facebook Landing Pages With ShortStack, you can build an unlimited number of interactive landing pages for contests, giveaways, quizzes, and more to connect

How to Create a Successful Local Facebook Marketing Strategy

Facebook Marketing continues to be among the most effective marketing strategies today, especially with its 2.2 billion active users. Just that opens up a vast well of opportunities that businesses can tap.  One of the most rewarding albeit challenging way to make use of Facebook is to go for a local marketing strategy. Localization is a strategy that can deliver great results when implemented well. The following are nine ways on how you can localize your Facebook

Navigating the Wacky Rules of Facebook Contests and Sweepstakes

Did you know that you can require entrants in your Facebook contest or sweepstake promotions to like your page, but you can’t require or even ask them to share your page? Hey, it’s their platform and their users, so they can make the rules however they’d like. If you want to get at their users, you have to navigate some promotion guidelines from Facebook – and the folks at Shortstack have put together this concise