How does Google Adwords Adrank Work?

We’ve seen too many clients coming to us after losing tons of money running their pay per click (PPC) campaigns on their own. It’s not that they didn’t pay attention or manage the accounts appropriately, it’s simply that they didn’t know how to impact their results and actually improve them. Most people believe pay per click is simply a bidding war and don’t even realize that, by improving the quality of their ads, they can