How to Use Keywords Effectively for SEO and More

Search engines find keywords in different elements of a page and use them to determine whether or not the page should be ranked in certain results. Proper use of keywords will get your page indexed for specific searches but does not guarantee placement or rank within that search. There are also some common keyword mistakes to avoid. Each page should target a tight collection of keywords. In my opinion, you should not have a page

What is Digital Marketing

We’ve had some similar infographics on the inbound marketing process, the inbound marketing ecosystem, the rise of inbound marketing and even an infographic on the explosive growth of inbound marketing. While inbound marketing focuses primarily on the acquisition of leads through your digital marketing efforts, this is an infographic from Pixaal, What is Digital Marketing? It’s quite a good infographic, but digital marketing has quite a few other elements – video marketing, to Call-To-Action design,

Promote your Brand at Conferences with a Laptop Skin

The first time I noticed a cool skin on a laptop, it was Jason Bean’s bnpositive logo on a skin on his laptop. It makes him stand out in a sea of laptops and is noticeable from across any conference room. I decided to go design my skin for my MacBookPro and went through some websites before I found one that was simple to use and fully customizable. The site I decided on was Skinit.