Binary Fountain: Customer Experience and Reputation Management Platform

If you’ve done any research on brand identity and customer experience, you’ve probably noticed the distinct connection customer ratings and reviews have on consumer engagement and local SEO efforts for companies. Today, a substantial majority of consumers rely heavily on customer sentiment (i.e., online customer ratings and review sites) to make an educated decision on whether to engage with a company. In fact, many consumers tend to reference sites such as Google, Facebook and Yelp to obtain a glimpse of the type

ReachEdge to Help Local Businesses Get More Customers

Local businesses are losing nearly three-quarters of their leads due to leaks in their sales and marketing process. Even if they’re successful at reaching consumers online, many businesses don’t have a website that’s built to convert leads, don’t follow up with leads quickly or regularly, and don’t know which of their marketing sources are working. ReachEdge, an integrated marketing system from ReachLocal, helps businesses eliminate these costly marketing leaks and drive more customers through their

Just What the Doctor Ordered?

This last weekend, I had a fantastic business/personal trip up to Victoria and Vancouver, British Columbia. I graduated from High School in Vancouver 20 years ago and have only been back twice. It’s an incredible city – clean, beautiful, modern and healthy. I spent some time with my best friend from High School and we even got 9 holes of golf in. It was a spectacular weekend! (And the business went well, too!) I noticed