High Tech

Martech Zone articles tagged high tech:

  • Content MarketingNot every piece of content needs to tell a story

    Not Every Piece of Content Needs to Tell a Story

    Stories are everywhere, and I’m sick of it. Every social media app is trying to throw them in my face, every website is trying to lure me to their clickbait story, and now every brand wants to connect with me online emotionally. Please make it stop. Reasons Why I’m Growing Weary of Stories: Most people are terrible at telling stories.…

  • Marketing Infographicssocial media b2b

    Social Media for Unsexy B2B Industries

    In all honesty, I’m not sure sexy really matters when we speak about social media. The ability to teach, observe, respond and promote in an unsexy business to business industry may not capture a ton of attention – but it can absolutely capture the right attention from the audience seeking your business, product, or service out. If you work for…

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