A Rather Timely Post on Influencer Marketing Strategies for Hotels

Yikes… if you’ve not seen the recent situation between rising social media influencer Elle Darby and Paul Stenson, owner of Dublin’s the White Moose Café and Charleville Lodge. When Elle Darby decided to go on vacation, she reached out to several hotels she might be interested in staying at to see if they might provide a stay in trade for some publicity via her social media audience. No one is asking for my two cents,

The Fastest and Easiest Means of Speeding Up Your Site

Through our hosting provider, I was introduced to CloudFlare. I was absolutely astonished at the service… especially the starting price (free). When I worked for a major SaaS provider, we configured geocaching services and it cost us tens of thousands of dollars a month. CloudFlare isn’t built for a SaaS provider, but it’s perfect for your website or blog. CloudFlare is a service that utilizes proprietary technology to make websites run safer and faster around

Masterful Branding: West Baden

My husband, the fabulous and talented creative director Steve Nealy (shameless plug), and I spent a few days this week at the historic West Baden Springs Hotel in southern Indiana. Let me say before I get into the meat of this that if you live within a drive (or even beyond) of this hotel and the rest of the French Lick Springs Resort and haven’t seen it (or even if you have), you should make