Click-to-Call Has Become Critical to Local Search Advertising Success

Click-to-call allows potential customers to phone your business in one click from search engine results. Customers still love to call businesses and click-to-call makes it easier than ever for them to do that. In fact, 61% of mobile users say click-to-call is most valuable in the purchase phase. Make sure your business is ready. This infographic from Messages On Hold, The Click-to-Call Opportunity: Why the Phone Call is Back in Vogue, details how click-to-call has

Mobile Marketing: Drive Your Sales With These 5 Strategies

By the end of this year, over 80% of American adults will have a smartphone. Mobile devices dominate both the B2B and B2C landscapes and their usage dominates marketing. Everything we do now has a mobile component to it that we must incorporate into our marketing strategies. What is Mobile Marketing Mobile marketing is marketing on or with a mobile device, such as a smart phone. Mobile marketing can provide customers with time and location

Hyperlink Phone Numbers for Mobile Browsing

My friends will get a kick out of this, since I rarely answer my phone… but hey… this is about helping your company, not mine! With the huge surge in iPhones, Droids and other smartphones, it really is time that you begin optimizing your site for use on a mobile browser. We recently crafted an entirely different user experience for a client, releasing a mobile version of the web application we built them and optimizing