The Key Visual Elements of Landing Page Design

Reading Time: 3 minutes The folks at Uplers have produced this interactive infographic, A Deep Dive Into the Use of Visuals in Landing Pages, which covers how landing pages along with the critical visual elements that impact conversion rates. Reasons to Utilize Landing Pages Targeting Keywords for Organic Search – By creating a landing page optimized for search engines, you can appeal to the algorithms and get the right traffic to your landing page. By not optimizing, you could

10 Social Media Tactics that Boost Shares and Conversions

Reading Time: 4 minutes Contrary to popular belief, social media marketing is more than just being consistent with your posts online. You have to come up with content that’s creative and influential – something that will make people want to take action. It may be as simple as someone sharing your post or start a conversion. A few likes and comments are not enough. Of course, the goal is to go viral but what should be done to achieve