15 Business Reasons to Use Twitter

Businesses continue to struggle on reasons to use Twitter. Pick up a copy of Twitterville: How Businesses Can Thrive in the New Global Neighborhoods by Shel Israel. It’s a fantastic book that documents the birth and growth of Twitter as an incredible new medium for businesses to communicate through. As I was reading the book, Shel mentions several reasons why a company would want to use Twitter. I think many of them are worth listing…