Insightera
Martech Zone articles tagged insightera:
- Marketing Infographics Douglas KarrMay 25, 2016
Marketing Automation Software: Key Players and Acquisitions
Over 142,000 businesses using marketing automation software. The top 3 reasons are to increase qualified leads, increase sales productivity, and a reduction in marketing overhead. The marketing automation industry has grown from $225 million to over $1.65 billion in the last 5 years The following infographic from Marketing Automation Insider details the evolution of marketing automation software from Unica over…