Insightera

Martech Zone articles tagged insightera:

  • Marketing Infographics
    marketing automation platforms

    Marketing Automation Software: Key Players and Acquisitions

    Over 142,000 businesses using marketing automation software. The top 3 reasons are to increase qualified leads, increase sales productivity, and a reduction in marketing overhead. The marketing automation industry has grown from $225 million to over $1.65 billion in the last 5 years The following infographic from Marketing Automation Insider details the evolution of marketing automation software from Unica over…

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