The Psychology and ROI of Color

I’m a sucker for a color infographic… we’ve already published how genders interpret colors, color, emotion and branding and whether or not colors impact buying behavior. This infographic details the psychology and even the return on investment a company might attain by focusing on the colors they’re utilizing throughout their user experience. Emotions evoked by color are based more on personal experiences than on what we’re told they’re meant to represent. The color red might

Trapit: Intelligent, Automated Content Curation

Trapit keeps your channels stocked with fresh and engaging content around the clock. Your brand travels with your audience, wherever they might go. Trapit gives you the tools to curate compelling high quality content from around the Web and from your own archives of original content that will keep your audience coming back for more. The Trapit Content Curation Center uses advanced artificial intelligence to automate the discovery and personalization of media and content from