Verify Your Email Marketing Lists Online: Why, How, and Where

How to evaluate and find the best email verification services on the web. Here’s a detailed list of providers as well as a tool where you can test an email address right in the article.

Halting the Headaches: Why Online Forms Help Measure Your ROI

Investors can measure ROI in real time. They purchase a stock, and by looking at the stock’s price at any given moment, they can instantly know if the ROI rate is positive or negative. If only it were that easy for marketers. Measuring ROI is one of the most important jobs in marketing. In fact, it’s one of the more challenging tasks we face on a daily basis. With all of the data that pours

Zapier: Workflow Automation for Business

I never realized that I’d have to wait 6 years before we’d begin seeing applications that intelligently visualized application programming interfaces… but we’re finally getting there. Yahoo! Pipes launched in 2007 and had some connectors for manipulating and connecting systems, but it lacked integration with plethora of web services and APIs that were exploding across the web. Zapier is nailing it… enabling you to automate tasks between online services – currently 181! Zapier is for

Grasshopper Marketing

UPDATE: The results are in on this campaign! 4,911% traffic increase from April to May; 144,843 video views with 162 comments; 1,500 tweets; 120 blog posts in one month; Tweets from Guy Kawasaki, Kevin Rose, and Jason Calacanis; 7 national TV mentions. Tonight I got home and received a FedEx addressed to my blog from Grasshopper. Curiously, I opened the package and actually found a package of real chocolate covered grasshoppers – now that’s a