Keyword Research

Articles Tagged keyword research:

  • Content MarketingBest Practice Guide for Best Practice Guides

    How to Write a Best Practice Guide For Your Industry

    Yes, this is a best practice guide… about writing a best practice guide. It’s delightfully meta, but for good reason. Best practices is one of those evergreen B2B buzzwords—always trending, perennially helpful, and perpetually chased by professionals who want to know how the experts do it. Whether you’re in SaaS, manufacturing, healthcare, or consulting, customers and prospects alike crave clear,…

  • Paid and Organic Search MarketingZutrix: AI-Driven Whitelabel SEO Audits, Reports, and Platform

    Zutrix: Unlock SEO Wins with AI, Alerts, and Whitelabel Reports

    Driving traffic to your website isn’t just about ranking high for a few keywords—it’s about consistently managing technical health, identifying trends, tracking performance, and adapting fast. For individual marketers and large SEO teams alike, the challenge is finding a tool that can do it all without requiring 10 different subscriptions and endless manual oversight. Zutrix Zutrix is a comprehensive SEO…

  • Paid and Organic Search MarketingAhrefs: SEO Performance Platform, Keywords, Rankings, Competitors

    Ahrefs: Track Rankings, Analyze Competitors, and Improve SEO Performance

    Marketers today are navigating a search landscape reshaped by AI overviews, real-time ranking shifts, and rising competition for every keyword. Without reliable data and tools to inform them, even the best strategies fall short. The challenge isn’t just finding information—it’s knowing what’s working for your competitors, how your content performs, and where you can gain ground. Ahrefs Ahrefs is a…

  • Marketing ToolsSmall Business Marketing and Sales Platforms (MarTech Stack)

    From Leads to Sales: The Minimal Martech Stack for Small Business Marketing and Growth

    Inbound marketing is a powerful way for small businesses to attract and convert customers without relying on expensive advertising. However, executing a successful strategy requires the proper marketing and sales platforms to create content, capture leads, nurture prospects, and measure results. For small businesses, balancing affordability and functionality is key. Below is a minimal MarTech stack, categorized into free and…

  • Content MarketingDo Longer Posts Get More Views?

    Do Longer Posts Get More Views? A Data-Driven Analysis

    Years ago, I analyzed Martech Zone and tried to identify whether my word count impacted the number of post views. The result was a minimal correlation, which encouraged me that the correct word count is the number of words necessary to explain your topic to your audience… and no more. Of course, this contradicts the advice of many SEO experts…

  • Marketing ToolsSearchAPI: SERP API for SEO and PPC SERP Data in JSON

    SearchAPI: Unlock Powerful SERP Data via API to Drive Your Organic and Paid Search Strategies

    Every successful digital strategy starts with data. Whether you optimize SEO, run a pay-per-click (PPC) campaign, or build a content marketing plan, search data helps uncover opportunities, trends, and user intent. However, manually gathering comprehensive, real-time search data is time-consuming and often limited by search engine restrictions. This is where SearchAPI steps in, providing businesses with direct access to valuable…

  • E-commerce and RetailHelium 10: AI-Driven Amazon Seller and FBA Tools

    Helium 10: AI-Driven Amazon Seller and FBA Tools for Growth and Success

    Selling on Amazon offers tremendous opportunities, but navigating the competitive landscape requires more than just listing a product. With millions of sellers vying for customer attention, finding profitable products, optimizing listings, managing inventory, and running effective ad campaigns can be overwhelming. Without the right tools, sellers risk falling behind in rankings, missing out on potential sales, and struggling with inefficient…

  • Paid and Organic Search MarketingSEO for Small Business Primer

    SEO for Small Businesses: A Primer for Maximizing Visibility in a Competitive Market in 2025

    Visibility online is crucial to maintaining a small business these days. Search Engine Optimization (SEO) is a powerful strategy for increasing visibility so potential customers can find your business. SEO is about improving the ranking of one’s website on search engines like Google, which would help potential customers reach their business while searching for a specific product or service. In this…

  • Paid and Organic Search MarketingSemrush Keyword Magic Tool

    Semrush: Find The Best Keywords in 2025 with the Keyword Magic Tool

    Understanding your audience’s search behavior is the secret to a successful digital strategy. Whether you’re an SEO pro, a content marketer, or a PPC advertiser, finding the right keywords can determine your campaigns’ reach, engagement, and ROI. However, uncovering those keywords can feel like searching for a needle in a haystack—unless you have the right tool. Semrush Keyword Magic Tool Semrush’s…

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