Raven Tools is a mature search marketing research, analysis, and reporting platform that is inclusive of all the tools you need to improve your online visibility and inbound marketing. Raven Tool Features Include Marketing Reports – measure your marketing success across multiple platforms to see what’s working, what isn’t, and what changes should be made in your marketing strategy. Site Auditor – quickly analyzes your website to find all of the desktop and mobile SEO
50+ Online SEO Tools for Audits, Backlink Monitoring, Keyword Research, and Rank Tracking
We’re always on the lookout for great tools and with a $5 billion industry, SEO is one market that has a ton of tools to help you. Whether you’re researching you or your competitors’ backlinks, trying to identify keywords and cocurrence terms, or simply trying to monitor how your site is ranking, here are the most popular SEO tools and platforms on the market. Key Features of Search Engine Optimization Tools and Tracking Platforms Audits
Ahrefs Launches an Incredible New Site Audit Tool
As a practicing SEO consultant, I’ve tested and used just about every platform on the market. In all honesty, I was losing faith in the multitude of shoddy platforms that were really just a pile of testers smashed together into a single tool that vendors liked to call an SEO audit. I really hate them. Clients would often try one out and then second guess the intensive work we were doing to get their site
How to Use Keywords Effectively for SEO and More
Search engines find keywords in different elements of a page and use them to determine whether or not the page should be ranked in certain results. Proper use of keywords will get your page indexed for specific searches but does not guarantee placement or rank within that search. There are also some common keyword mistakes to avoid. Each page should target a tight collection of keywords. In my opinion, you should not have a page
What Ecommerce Business Owners Need To Know About Shopify SEO
You’ve worked hard to craft a Shopify website where you can sell products that speak to consumers. You spent time picking the theme, loading your catalog and descriptions, and building your marketing plan. However, no matter how impressive your site looks or how easy it is to navigate, if your Shopify store isn’t search engine optimized, your chances of organically attracting your target audience is slim. There’s no way around it: good SEO brings more
The Focus of Your Content May Be Hurting Your Marketing Strategy
As part of an overall search strategy, we used to have companies focus on recent, frequent, and relevant content driven by keywords that could increase organic ranking and conversions. Writing numerous short articles is one of those bits of advice that we’ve abandoned in recent years. There are a few reasons why: Deep content – search engines rank by the popularity of content, period. Popularity is based on quality, and so it’s not a surprise