The A to Z Guide to Personal Branding

As I grow older, I’m beginning to figure out that a key indicator of my business success is the value of the network I keep and maintain. It’s why I spend a ton of time each year networking, speaking and attending conferences. The value that’s generated by my immediate network, and my network’s network probably makes up 95% of the overall revenue and success that my business realizes. That’s the result of over ten years

What You Can Learn about Twitter from Tweets

This presentation has had over 24,000 views on Slideshare and has an incredible amount of information… all packed into snippets of 140 characters or less. You’ll even find a few of the authors from Martech Zone in there, too! The variety and richness of these tips are a real testament to the power of Twitter as a communication medium. Don’t underestimate the power of this medium. Here’s the presentation – 140 Twitter Tips: If you’re

Public Relations Firms are Poised to Leverage Social Media

With my last post slamming Brody PR, you might think that I’m a social media guy that hates PR firms. That could not be further from the truth. I would have just as easily posted a blog post about a social media agency had they done the same thing. Kyle Lacy has taken it a step further, stating, If your public relations firm is not writing, speaking, and educating their clients on how to use