Lightscene
Martech Zone articles tagged lightscene:
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E-commerce and Retail
Epson LightScene: Interactive Retail Experiences with Digital Projection
The retail experience will always outperform the online experience. Even with the addition of augmented and virtual reality, consumers may buy online… but still love to go experience a product. It’s why retail establishments have transformed themselves over the last decade from rows of sky-high, high-inventory stores to being showcases for consumers to interact with the merchandise being sold. While…