How to Use LinkedIn for Marketing

We’ve already shared how you can optimize your individual LinkedIn profile, but how about utilizing LinkedIn to network and promote your business online? LinkedIn is 277% more effective for lead generation than Facebook and Twitter. 2 million companies have posted LinkedIn company pages. Here’s ours. LinkedIn has 200 million users across 200+ countries. Those are some staggering numbers and translates to one just one thing – LinkedIn is the best business networking resource on the

Here are 33 LinkedIn Tips for you to Tweet!

There aren’t too many days that I’m not reading an update from LinkedIn, connecting with someone on LinkedIn, participating in a group on LinkedIn, or promoting our content and business on LinkedIn. LinkedIn is a lifeline for my business – and I’m happy with the upgrade I made to a premium account earlier this year. Here are some fantastic tips from leading social media and LinkedIn users from around the web. Be sure to share

LinkedIn Groups for Sales Success

LinkedIn has long been a solid source for business to business marketers and sales departments to find and connect with their prospects and customers. It’s also a great platform to include in your content strategies. Our advice has long been for sales and marketing professionals to be where the audience is… that audience can often be found on LinkedIn Groups. LinkedIn Groups provide a place for professionals in the same industry or with similar interests