Martech Zone articles tagged logic:

  • CRM and Data PlatformsTypeform - Data Collection Form Platform

    Typeform: Turn Data Collection Into A Human Experience

    A few years ago, I completed a survey online, and it actually wasn’t a chore… it was elegant and simple. I looked up the provider, and it was Typeform. Typeform came about because the founders wanted to change how people answer questions on screens by making the process more human & more engaging. And it worked. Let’s face it… we…

  • Advertising Technologycreative factory

    Introducing Creative Factory: Mobile Ads Just Got A Lot Easier

    Mobile advertising continues to be one of the fastest growing and most challenging sectors of the global marketing economy. According to the ad-buying agency Magna, digital advertising will surpass traditional TV advertising this year (thanks largely to mobile advertising). By 2021, mobile advertising will have increased to $215 billion, or 72 percent of total digital ad-buy budgets. So how can…

  • Content Marketingpsychology sales marketing human mind

    3 Rules of Psychology in Sales and Marketing

    There were a group of my friends and colleagues that had recently gotten together to opine over what’s wrong with the agency industry. For the most part, it’s that the agencies that execute well often struggle more and charge less. The agencies that sell well charge more and struggle less. That’s a wacky thought, I know, but see it over…

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