Long-term Customer

Martech Zone articles tagged long-term customer:

  • Analytics & TestingSaaS Customer Success

    SaaS Companies Excel at Customer Success. You Can Too… And Here’s How

    Software isn’t just a purchase; it’s a relationship. As it evolves and updates to meet new technology demands, the relationship grows between software providers and the end-user—the customer—as the perpetual buying cycle continues. Software-as-a-service (SaaS) providers often excel in customer service in order to survive because they’re engaged in a perpetual buying cycle in more ways than one.  Good customer…

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