Zapier: Workflow Automation for Business

Reading Time: 2 minutes I never realized that I’d have to wait 6 years before we’d begin seeing applications that intelligently visualized application programming interfaces… but we’re finally getting there. Yahoo! Pipes launched in 2007 and had some connectors for manipulating and connecting systems, but it lacked integration with plethora of web services and APIs that were exploding across the web. Zapier is nailing it… enabling you to automate tasks between online services – currently 181! Zapier is for

Magento vs osCommerce vs OpenCart

Reading Time: < 1 minute Global ecommerce sales are growing at 19% per year and not slowing down anytime soon. This infographic from Forix Web Design compares three of the leading platforms – Magento, osCommerce and OpenCart, to help users choose which ecommerce platform may be the best for their shopping cart site. The three of these platforms are over powering over 30% of the market. While there are plenty more options out there, utilizing a well-adopted ecommerce platform that

Watch Visitors Browse, Check Out, Buy in Real Time!

Reading Time: 2 minutes Analytics doesn’t always provide you with the in-depth stats and behavioral queues you need to improve the online shopping experience. Lexity has one app, Lexity Live, which allows you to observe customers browse, check out and buy in real time. Lexity Live is a free app that supports virtually ever major ecommerce platform on the market. Here’s a breakdown of Lexity Live from their site (be sure to see the Live Demo): Monitor your customer

Don’t Spend a lot on Your Web Design

Reading Time: 2 minutes Many of my friends are web designers – and I hope they don’t get upset at this post. First, let me start by saying that great web design can have a significant impact on the type of clients you attract, the response rates of prospects clicking through, as well as the total revenue of your company. If you believe a great product or great content can overcome poor design, you’re mistaken. The return on investment