Marketing Automation Events

Martech Zone articles tagged marketing automation events:

  • Marketing Infographicsmarketing automation workflow

    Marketing Automation Workflow

    Neolane has developed this infographic as a fun way for marketers to explore the possibilities of marketing automation workflow. Customers take different nurturing paths and this subway analogy really works well to visualize them. Each subway line represents a different category of automation and include planned paths, behavioral paths, multi-touch paths, transactional paths and internal paths. The stations on the…

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