Marketing Messages. Email

Martech Zone articles tagged marketing messages. email:

  • Email Marketing & AutomationPersonalization in digital marketing featured image

    The Power of Individualized Marketing

    Remember when Nike introduced its Just Do It campaign? Nike was able to achieve massive brand awareness and scale with this simple slogan. Billboards, TV, radio, print …‘Just Do It’ and the Nike swoosh was everywhere. The campaign’s success was largely determined by how many people Nike could get to see and hear that message. This particular approach was used…

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